Cristina is Movistar+ CEO, Advisor of the company and Board Member of Telefónica Spain. Catalyst for transformation for high perfoming and customer centric teams, resulting in growing, more productive and happier companies. With +15 years experience as Board Member and C-Level on Marketing (she became CMO and Board Member at the age of 29) at top companies on Media, Telecom, Entertainment and Mass Market, Cristina has led profound transformation processes reshaping those companies via innovative, and people centric leadership practices. She was also part of the Council responsible for selling CANAL+ and for the subsequent integration within Telefonica. She is an organizational and cultural changemaker and has broad international experience managing +30 businesses for up to 13 different markets and she has lived in different countries.